Saurabh Mishra

Saurabh Mishra is a Digital Marketing Professional at Aks Interactive Solutions Private Limited, a leading Digital Marketing Company offering complete development solutions for websites and mobiles. Saurabh has multiple years of experience in strategizing Online marketing Trends and loves learning new technologies.
ppc campaign management services

Let’s Get Acquainted with Pay Per Click Ad Campaigns

Today there are many marketing tools to promote your business online. And among the many today, we will have a deep discussion about pay-per-click management services and how it is an effective tool for you. PPC is one of the best tools for high ROI that is helpful in driving traffic to your website so let’s start with what is pay-per-click advertising. PPC ads are the ones that you often see on various websites or the google home page on the right-hand side under the banner of ads. These ads are seen when people search for specific keywords. The ad campaigns are created and run on several websites simultaneously as desired and the advertisers pay the publishers only if their ad is clicked. What does PPC do? Total control over your campaign: you get complete control as these ads are easy to handle. Highly targeted: you can create demographically filtered campaigns to get relevant leads and as well use other filters. Pay only for performance: yes you pay only when it’s clicked so no results, no payment. Timing: you can time your campaigns for hours when you think you might get more relevant leads. read more

By Saurabh Mishra, ago
Search Engine Optimization Services Delhi

What to Expect with the Possible Gains of Search Engine Optimization?

So, let’s just start with what SEO really is. Of course, it is Search Engine Optimization but the real question is that why do you need to care? For the very basic definition, SEO is a method of increasing website traffic by obtaining a high-ranking placement in search results pages of a search engine by following a set of techniques and strategies. So, now it is easily understandable that it is all about getting your website ranked higher than the others. So, coming to what was stated as the real question…Why should you care? Of course, you need to. Ok, you have a great responsive website, the products and services you provide are qualitative, and got some real content. But is that it? Are you sure people are viewing you? Because all of it would be a complete waste if it’s not visible. Would you be satisfied having your website ranked lower even when you have better things to offer? How are the people supposed to know that yes you are better? The only way to get visible and tell them is through Search Engine Optimization. So here are all the good reasons why you need SEO: read more

By Saurabh Mishra, ago
Online Reputation Management Services Delhi

It’s Time to Get it Right – Online Reputation Management

In the modern arena if a marketer ignores online reputation management (ORM) then it’s really a bad take because ORM today is a tool that can make or break your brand image. Today’s user relies on search engine results for anything and everything he needs, be it a product, service, or just information. Online reputation management as the very name suggests is managing the reputation of your brand online for best search engine results and making it better. Some negative comments are often made by people who might be envying you and want to harm your image and if a user reads that negative review or comment then he develops a negative image of your brand or services. So, how does ORM handles the situation? read more

By Saurabh Mishra, ago

5 Quick and Easy Ways to Make Your Website More Appealing

In this age, every business needs to have a website to survive, to grow on the vast web. But having a website alone doesn’t help, your website needs to be user-friendly and dynamic enough to represent your business as well as communicate with your target audience. To let your potential customers know about your existence and communicate your purpose, a well-designed, professional website is needed. But how do you create a website like this? What do you need to make it more dynamic and influential? Here we tell you how! These are some quick ways to make your website much more effective and dynamic. read more

By Saurabh Mishra, ago