The Role of an Internet Marketing Company in Blog Promotion

Published by Saurabh Mishra on

Blogs are mostly known and recognized as personal websites which are mostly used in the dissemination of certain information or others. One of the most important uses or benefits of the blog is to pass information or share views of any sort or type, depending on the choice or passion of the owner or author. One realistic fact about blogging is that it is often considered a very tedious and time-consuming exercise, especially when it comes to the aspect of optimization. Which simply refers to blog promotion and sponsorship of page content so that it can be seen from around the internet world, hence the need for the presence of an internet marketing company.

Do you know that the help of an internet marketing company can help a blog to achieve its targets and goals? Making use of some very dynamic internet marketing strategies too could be another fabulous way to increase your blog’s traffic and productivity. But not every blogger understands these strategies and techniques. This is why it is very advisable and recommended to always hire the services of an internet marketing company.

Below are some of the roles of internet marketing in blog promotion, and the reasons why you should promote your blogs through a reputable internet marketing company or platform.

It Drives Real Human Traffic to Blogs: Internet marketing helps your blogs to gain and win the attention of the people on the web, especially through optimized content optimization. This technique motivates major reputable Search engines to index your blog’s content, thereby sending unlimited real human traffic to your blog.

Increased Blog Earning: Blog earning are that real money or funds which you get paid from your blog. Blog Earnings can be just from anywhere, or any country in the world. What really matters is that you are earning something reasonable. However, a well strategized internet marketing campaign can help boost your affiliate marketing campaigns and conversions, Google ad-sense click, Click Bank’s affiliate programs, and some other notable blog income source.

It Encourages Blog PR Ranking: PR ranking is another fantastic and mouthwatering achievement every blogger would be happy to attain. Approximately 50% of the bloggers have struggled limitlessly and untiringly in the quest to attain PR ranking, but all to no avail. Reasons for this could be due to the unplanned website promotion strategies employed, congested competition or due to one other technical reason or the other.

But with proper and focused implementation of internet market techniques, there is 90% guarantee that such a blog will obtain some real good positive results. This calls for the need of a reputable internet marketing company.

Categories: Internet Marketing

Saurabh Mishra

Saurabh Mishra is a Digital Marketing Professional at Aks Interactive Solutions Private Limited, a leading Digital Marketing Company offering complete development solutions for websites and mobiles. Saurabh has multiple years of experience in strategizing Online marketing Trends and loves learning new technologies.

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Open Rate – Open rate of an email signifies the number of emails that have been clicked and opened by the prospective customers. This is calculated by finding the total number of opened emails by a total number of sent emails and then multiplying the number with 100. By measuring this, you will know how well the content, subject line, and promotion offer is working in the email.

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Delivery Rate – Most of the emails end up being spammed and therefore miss an opportunity to make an impact even when they have impactful campaign inside. It is important to measure whether or not your emails are reaching to the customer’s inbox or not. A poor number is definitely a matter of concern and needs to be resolved. Immediately remove the accounts for which the emails are bouncing back.

Miscellaneous – There are plenty of other Email marketing metrics that need to be included in your campaign evaluation. Metrics such as bounce rate, sharing rate, subscriber retention, revenue per email, and list growth should be noted too. All these factors, when calculated, provide you a brilliant way to measure all your email campaigns.

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Customize the campaign – Customization of the Email campaign means that you will be creating the entire content as per the individual you are targeting. This can be a short welcome note or a deal that they can find interesting. A little effort on your part will make your customer feel special.

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Paid Social Media Searches – Social Media platforms has changed quite drastically last year especially when we relate it to internet marketing. More and more brands are deploying Facebook, LinkedIn, and Twitter to attract the qualified audience and promote their sales. Paid social media has helped in driving qualified leads and immediate business to the brands. Your business can have instant recognition by putting the least amount of investment.

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Influential Marketing – the Internet is the best place where the audience can be well influenced for making instant purchase decisions. Numerous companies are using qualified strategies to influence their audience through a number of marketing channels. With time it is likely to bring you bigger and better sales leads. You must also include referral programs like contests, discounts, etc. to leverage your sales results.

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