Digital Marketing
The best way to unravel your website’s true potential is to enhance its discoverability. From increasing website visits, sessions and ultimately improving your ranking on search engine results page (SERP), our search marketing solutions ensure that your business is set apart from the crowd and can be easily found.
Using a strategic mix of techniques such as content marketing, off-site SEO and technical architecture optimization, we improve your search ranking to increase organic visibility and generate quality traffic. Our comprehensive SEO services ensure that your website ranks high in search results of leading engines such as Google, Yahoo and Bing, whenever a relevant search query is made. As your search engine optimization company, we take care of:
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With hundreds of competitors contesting for the same eyeballs, Search Engine Marketing (SEM) is an essential measure to drive quality traffic to your website and generate promising leads in the process. We ensure that your precious marketing budget is allocated wisely so you can reach out to the right people at the right time and witness measureable results for yourself.
[More About SEM]If you’re looking for fast yet effective search marketing results, PPC is the way to go. Leading search engines such as Google have their own PPC services that help you gain a competitive edge and drive rapid business growth. With our specialized PPC advertising services, we cut down wasted spend and focus our attention on areas that drive sales for your business. Our PPC process includes:
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The ladder to high search ranking is marked with intelligent keyword research on every step. Keyword mapping in SEO lays the foundation for measurable results in terms of increased visibility, traffic and leads. Our search specialists go above and beyond looking at search volumes to include other important metrics such as search intent and relevancy and build a cohesive keyword portfolio.
With programmatic technology taking the world of digital advertising by storm, we are now able to buy and sell online media in a highly automated fashion. Programmatic advertising substantially removes the heavy lifting involved in digital media buying and makes space for better ROI through refined targeting and real time bidding.
Social media marketing is undeniably one of the best ways to improve brand awareness, improve discoverability and be found online. We create and execute goal driven strategies for social media advertising to increase visits, build an audience, increase branded search and ultimately, promote your brand.
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When done properly, e-mail marketing can be a marketer’s best friend. It allows you to do more with less by staying connected with your audience in a highly personalized, cost effective manner. We use our expertise in content, design and analytics to create targeted e-mail marketing campaigns that effectively convey your message and drive sales through clear calls to action.
High website traffic is of no good if its doesn’t fuel conversion. Our conversion rate optimization services are aimed at converting a higher ratio of site visitors into customers, irrespective of their source or intent. We use advanced analytics to understand the way users interact with you on your website and then develop a robust conversion optimization strategy to increase engagement and ultimately drive conversions.
The best part about the digital space is being able to retarget those who just stopped by to window shop. We use valuable data from previous searches to reach out to users who have already established intent by showing interest in you. We employ an integrated remarketing strategy that comprises of:
